Tuesday, November 07, 2006

Review: Blink (Malcolm Gladwell)

Average with flashes of being nice.

My feelings on reading this book at the end of some pages:

page:35 - Easy read but not quite intriguing or challenging the thought process. Not really pushing me to read more

90: Amazing (This was probably the place where he was discussing Implicit Association Tests)

120: Good piece.

150: Stories dragged too long. e.g. the hospital one.

190: After long wait, a good test about Colas in three glasses.

End: Good to see it cleared the initial perception that this book builds. I have heard people saying that this book is about "Intuition vs Logical thinking" or this book says "first-few-seconds-impression is better than the logical thinking". This book is *not* saying those things. This book just shows that how powerful can first-few-seconds-impression be in our judgement making and how can that be intelligently used to correct people's perceptions about several things (e.g. how those women got into the music group).

Though somehow the high expectations created by "The Tipping Point" were let down. Stories were way too stratched than what was required. Probably a thinner book would have been far more slick.

1 comment:

Aarti said...

Hey Mukesh

nice to see another review of Blink besides mine that is..

:)